How can I help bridge the gap between our medical billing company and our clinic when it comes to transparency and communication?

The relationship between a clinic and its billing company can either be the backbone of a thriving practice or the bottleneck that frustrates providers, staff, and patients alike. When billing issues pile up—claims rejected for minor errors, patients confused about balances, insurance payments delayed—finger-pointing often begins.

The root cause in most cases?
A breakdown in communication and transparency.

While billing companies and clinics share the same end goal—getting accurate payments in a timely manner—the day-to-day reality can feel like two different worlds. Bridging this gap requires intentional systems, clear expectations, and a shared commitment to open dialogue.

In this article, we’ll break down exactly how to strengthen communication and transparency between your clinic and billing company, reduce misunderstandings, and create a more efficient, trust-based relationship.

Why Communication Breaks Down Between Billing Companies and Clinics

Before you can fix the problem, you need to understand what causes it. Common reasons include:

  1. Different Priorities and Perspectives

    • Clinics are patient-focused, prioritizing care and patient satisfaction.

    • Billing companies are claims-focused, prioritizing clean submissions and payment timelines.

    • Without alignment, each side might misunderstand the other’s challenges.

  2. Information Silos

    • Critical patient details or insurance updates may get stuck in a provider’s EHR, never reaching the billing company.

    • Similarly, denial reasons or claim status updates may not be shared promptly with the clinic.

  3. Vague Processes

    • Without agreed-upon workflows, each side assumes the other is handling certain tasks—until a problem surfaces.

  4. Reactive, Not Proactive, Communication

    • Many clinics and billing companies only talk when something goes wrong, leading to an endless cycle of firefighting instead of prevention.

Building a Communication Framework That Works

The goal is to create a shared communication structure so neither side is guessing.

1. Establish a Single Point of Contact (SPOC)

  • Both the clinic and billing company should assign a designated liaison.

  • This person becomes the “go-to” for questions, updates, and urgent issues.

  • Reduces confusion and prevents important details from being lost in group emails.

2. Set a Communication Schedule

  • Weekly or bi-weekly check-in meetings are non-negotiable.

  • Agenda may include:

    • Claim status updates

    • Denial trends

    • Upcoming policy changes (insurance or clinic)

    • Patient balance concerns

  • Keep meetings short (30 minutes or less) and documented.

3. Use Shared Digital Tools

  • Secure Messaging: HIPAA-compliant chat tools (e.g., within Charm EHR or another EHR portal) allow for quick clarifications.

  • Shared Dashboards: Track KPIs like clean claim rate, days in A/R, and denial rate in real time.

  • Document Libraries: Store updated payer policy manuals, insurance card templates, and workflow checklists in one place.

4. Implement Standardized Workflows

  • Agree on steps for:

    • Patient intake

    • Eligibility verification

    • Coding and documentation

    • Claim submission

    • Follow-up on unpaid claims

  • Document these workflows so staff turnover doesn’t derail processes.

Promoting Transparency at Every Stage

Transparency builds trust. Both sides need visibility into how the other operates.

1. Share Performance Metrics

  • The billing company should provide monthly reports on:

    • Claims submitted vs. paid

    • Average days to payment

    • Top denial reasons

    • Patient collection rates

  • The clinic should share relevant operational metrics like appointment volumes and no-show rates, which impact billing.

2. Create Open Access to Information

  • Give your billing company read-only access to your EHR for reviewing charts and verifying documentation.

  • Provide clinics with real-time claim tracking portals when possible.

3. Transparent Financial Conversations

  • Discuss payment posting timelines, patient payment plans, and write-off policies openly.

  • Address problem claims together instead of passing blame.

Best Practices for Clinics to Support Their Billing Company

When clinics support the billing process from the start, everything runs smoother.

  1. Accurate, Complete Documentation

    • Incomplete patient information is the #1 reason for delays.

    • Train front desk staff to verify insurance at every visit.

  2. Timely Chart Completion

    • Providers should close charts promptly so claims can be submitted without delay.

  3. Coding Support

    • Use certified coders or consult your billing company for proper CPT/ICD-10 coding.

  4. Notify of Changes Immediately

    • If a provider leaves, a new location opens, or payer contracts change—inform the billing company right away.

Best Practices for Billing Companies to Support Clinics

The relationship goes both ways—billing companies also play a huge role in keeping things smooth.

  1. Clear and Actionable Feedback

    • Instead of saying “denied for lack of documentation,” explain exactly what’s missing and how to fix it.

  2. Proactive Education

    • Host short training sessions for clinic staff on eligibility checks, proper coding, or common payer quirks.

  3. Follow-Up Without Nagging

    • Balance persistence with professionalism when requesting missing info.

  4. Claim Prioritization

    • Prioritize high-dollar or time-sensitive claims to protect the clinic’s cash flow.

Technology as a Bridge

Technology can make or break your communication efforts.

  • Integrated EHR-Billing Systems

    • Systems like Charm EHR + billing software integrations reduce manual data transfer.

  • AI-Powered Claim Scrubbing

    • Automatically detects missing fields or incorrect codes before submission.

  • Patient Portals

    • Keeps patients informed of balances, reducing inbound calls to the clinic about billing confusion.

How to Handle Conflict Professionally

Even with the best systems, disagreements happen. The key is resolving them without damaging trust.

  1. Address Issues Early – Don’t let small annoyances become major frustrations.

  2. Stay Solution-Focused – Frame concerns in terms of shared goals, not personal criticism.

  3. Document Changes – If a process is adjusted, put it in writing.

The Payoff of Better Communication & Transparency

When you bridge the gap successfully, you’ll see:

  • Fewer claim denials

  • Faster reimbursements

  • Reduced patient billing complaints

  • Stronger clinic-billing company relationships

  • Increased trust and less stress on both sides

Conclusion

A strong, transparent, and communicative relationship between your clinic and billing company isn’t just “nice to have”—it’s essential for a smooth revenue cycle and positive patient experience.

By establishing clear communication channels, sharing information openly, and proactively addressing challenges, both sides can work as true partners rather than adversaries. The result? Fewer headaches, faster payments, and more time spent on patient care instead of chasing claims.

This Q&A does not constitute legal, accounting, or tax advice and

does not address state or local law.

April Salsbury

April Salsbury, MBA is a strategist, an analyst, an operational guru, a recognized leader and C-suite global healthcare executive with drive and focus for competitive markets. Co-host of The Business Forum Show and regular contributor to various business journals, she possess multi-functional and multi-national competencies with more than 20 years experience in business and healthcare. Her expertise is in invigorating revenue growth and infusing value of lean practices in growing companies through improvements to cash flow and operations management.

Previous
Previous

Do I need to provide a final paycheck immediately upon termination?

Next
Next

How can I spot fraud in my business?